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Technical Architect - Marketing Technology

Company: Zirous
Location: West Des Moines
Posted on: February 24, 2021

Job Description:

For over 34 years, Zirous has established its reputation for being an accomplished information technology and consulting company. Having partnerships with Marketo, Tealium, Oracle, MuleSoft, SailPoint, AWS, Microsoft, Splunk, Stealthbits, and Okta, in addition to the many other technologies we work with, Zirous is committed to executing best practices and going above and beyond industry standards to provide viable solutions for customers.

We are seeking a Technical Architect to join our Marketing Technology team.

Check out today to learn more about our services and career opportunities!

What You'll Be Doing

  • Work on a variety of projects as a full-time consultant and technical subject matter expert - length of projects and types of client industries will vary.
    • Provide expert and specialized hands-on technical support, consultation and coaching to clients.
    • Creates marketing automation implementation plans to include sales and marketing alignment, lead-to-revenue strategies, database requirements, automation configuration, and functional mapping of integrations.
    • Collect, aggregate, and analyze data. Solve complex problems through data and analytics, and provide insights that are logical, data driven,and aligned to client business goals.
    • Examine methods for data validation, building statistical models, and data visualization using cutting edge technologies.
    • Implement web analytics and media pixel tags on tagging platforms (Tealium platform experience a plus) including supporting data layer variables, load rules and extensions.
    • Develop custom implementation solutions for either analytics or media tags using JavaScript within enterprise tag management systems and marketing software.
    • Test and validate tag implementations, analytics data, customer data platform data stitching and data activation programs.
    • Collaborate with development teams to oversee the implementation of the analytics data layer across the client's digital properties.
    • Develop proof-of-concept projects to validate new architectures and solutions.
    • Work closely with Project Managers to ensure successful project implementation..
      • Other duties as assigned.
      • Have the ability to create your career!

        • Bachelor's degree in Computer Science, Computer Engineering, Software Engineering, Data Science, Statistics, Mathematics, Information Systems, or in a related field or equivalent work experience.
        • 3+ years of experience working in digital analytics, digital marketing, or a related field including hands-on experience implementing analytics solutions (Adobe, Google, etc.).
        • Expert level understanding of digital analytics tagging best practices and working with tag management systems such as Tealium iQ, Google Tag Manager, Adobe Launch, or Ensighten.
        • Experience designing, building and configuring customer data platforms (CDP), Tealium experience is preferred, or experience with a marketing data lake or warehouse that ingests data from multiple sources.
        • Experience in working with Marketo marketing automation tools is highly desirable.
        • AWS, Azure or Oracle experience preferred.
        • Experience with transactional and activity data into a master data record (customer and/or account) then flighting data to customer facing applications (CRM, marketing automation, ad platforms or customer service systems).
        • Sound fundamentals of data structures, ETL processing, algorithms and object-oriented programming.
        • Previous experience with either machine learning, advanced analytics and big data mining or experience working with SaaS application integration, configuration and administration is highly desirable.
        • Experience working with jQuery, Javascript, Regular Experiences, HTML and CSS selectors.
        • Experience working with analytics implementations on Single Page Applications (SPA) such as React.js.
        • Experience working with analytics implementations for mobile apps.
        • Knowledge of various data layer implementation approaches.
        • Knowledge of Salesforce CRM and Dynamics, Rest API development capabilities, and backend system set up.
        • Knowledge of SQL is a plus.
        • Experience collaborating and communicating across business, technology and analytics teams.
        • Clear and concise written and verbal communication skills. Ability to articulate complex technological concepts to fellow technical staff and translate for non-engineers. Adept at navigating technical conversations with both team members and clients alike.
        • Previous experience working as part of an agile delivery team.
        • Ability to quickly learn and communicate the latest findings in data reporting & analytics tools, processes, methodologies, and best practices.
          • MCSA (Marketo Certified Solutions Architect) is highly desirable.

            • Contributing to the success of a high caliber team
            • Competitive salary and benefits package including 401K
            • Flexible Time Off (FTO) - take the time when you need it!
            • An environment that fosters personal and professional growth
            • Opportunities to work on exciting and varied projects
            • We value our employees' personal time, career desires and life goals
              Zirous is an equal opportunity employer functioning under an Affirmative Action Plan.

Keywords: Zirous, West Des Moines , Technical Architect - Marketing Technology, Advertising , West Des Moines, Iowa

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